Do you light up when talking about yarn, knitting, or crochet? Do you love building community while leading a team? If so, this could be the perfect role for you.

We’re looking for a passionate and people-focused Store Manager to lead our Amsterdam shop — a welcoming and inspiring space where makers come together to explore creativity. As Store Manager, you’ll combine your love of fibre arts with your proven retail leadership skills, shaping a vibrant store experience where both customers and staff feel valued and inspired.

What You’ll Do:

You’ll be the driving force behind the smooth and successful running of the shop. Key responsibilities include:

• Delivering a 5-star, personalised customer experience that delights every visitor.
• Leading, motivating, and developing a team of Sales Associates and Supervisors.
• Driving sales while keeping customer care at the heart of everything.
• Staying knowledgeable about our full product range — from fibre qualities to project results.
• Ensuring the shop always looks its best with beautifully presented displays.
• Managing transactions, promotions, and inventory with accuracy and care.
• Creating a supportive, inclusive, and inspiring workplace culture.
• Taking ownership as a keyholder, ensuring smooth opening and closing procedures.
• Representing the store at monthly management meetings.

What We’re Looking For:

We’d love to meet someone who brings both commercial drive and creative passion.

Our ideal Store Manager has:

• At least intermediate knitting skills (crochet a plus!).
• Fluency in English (written and spoken), plus a good level of spoken Dutch.
• Availability to work 38 hours per week, across 5 days.
• 3+ years of experience in customer service, including proven time as a Supervisor or Manager.
• Strong organisational skills — tidy, precise, and detail-oriented.
• Experience with loss prevention and inventory control.
• A proactive, growth-minded approach to challenges.
• Excellent communication and leadership skills.
• Flexibility to work varied shifts, including weekends.

What We Offer:

Joining our team means becoming part of a creative, supportive, and passionate community. You’ll enjoy:

• The chance to lead a team of fibre enthusiasts who love what they do.
• An inclusive workplace that values diversity, creativity, and community.
• Opportunities for professional development and growth.
• A competitive compensation package.

Ready to Apply?

If this sounds like the perfect fit for you, we’d love to hear from you! Please send your CV and a cover letter detailing your passion for retail and crafting to recruitment@stephenandpenelope.com.

About the Role

Join Stephen & Penelope as our new Retail Sales Associate and immerse yourself in a world of crafting creativity! As a key point of contact with our customers, you’ll play an essential role in providing exceptional service, sharing your knowledge, and helping customers find the perfect fibres, patterns, and products to fuel their crafting passion.You’ll thrive in this hands-on role, contributing to the shop floor experience, assisting customers in-store, and supporting in the organization and display of our beautiful product range. You’ll collaborate with a close-knit team, ensuring a welcoming, inspiring, and seamless experience for everyone who walks through our doors.

Key Objectives

• Deliver excellent customer service, providing expert guidance on product selections.
• Help maintain a vibrant and organized shop floor, ensuring an engaging shopping experience for our customers.

Key Responsibilities and Activities

• Engage with customers in-store, assisting them with product recommendations and crafting advice.
• Create a positive and inspiring shopping experience that encourages repeat visits.
• Help maintain a clean, organized, and visually appealing shop floor that showcases our products effectively.
• Restock shelves and ensure that all displays are fully stocked and neatly arranged.
• Handle transactions at the till and accurately manage cash and card payments.
• Collaborate with team members to keep shop processes smooth and organized.

Skills and Technical Requirements

• Strong interpersonal skills with a passion for customer service.
• Knowledge of crafting, fibres, and the products we sell is highly desirable.
• Proven experience in retail sales or customer service roles.
• Ability to thrive in a busy shop environment and manage multiple tasks.
• Basic IT proficiency for handling POS systems and inventory updates.

Personal Attributes

• Warm, approachable, and genuinely enthusiastic about engaging with people.
• Creative mindset with a passion for crafts and fibre arts.
• A team player with a collaborative spirit, able to work well in close-knit groups.
• Energetic and self-motivated, bringing positivity to the retail environment.
• Comfortable working in a customer-facing role and eager to learn more about the products we offer.

Commitment

Full and part-time positions available based in our Central Amsterdam shop. Please note: this is an in-store role—remote working is not available.

Ready to Apply?

If this sounds like the perfect fit for you, we’d love to hear from you! Please send your CV and a cover letter detailing your passion for retail and crafting torecruitment@stephenandpenelope.com.